Info

The Kelly Roach Show

Looking for mentorship from someone who has a track record of business success? Want to learn how to build a 1% lifestyle and develop the mindset of a champion? Are you a business leader looking to 10x your results so you can build your dream life? If you are unwilling to settle for the status quo, and looking for real, honest, business, leadership, and mindset conversations... look no further. Tune in each week to learn from Kelly Roach, a former Fortune 500 executive, and NFL cheerleader turned 8-figure CEO. Kelly built her company to over 7 figures WHILE working as a senior VP in her corporate job, then in less than 18 months went from 7 to 8 figures. For the past 10 years, she's disrupted the coaching space, published best-selling books, won The Inc 5000 award (and several other major awards), built this top-ranked podcast, and helped 100s of entrepreneurs create their dream lives, all while being a present wife and mom. In each episode, Kelly shares the truth about what it takes to win in business and life. No fluff. No nonsense. Just the real deal truth behind what's required to achieve 1% success. It's time for a NEW ERA of business leadership. It's time to innovate, disrupt, and reinvent. If you are ready to elevate, subscribe now!
RSS Feed Subscribe in Apple Podcasts
The Kelly Roach Show
2024
May
April
March
February
January


2023
December
November
October
September
August
July
June
May
April
March
February
January


2022
December
November
October
September
August
July
June
May
April
March
February
January


2021
December
November
October
September
August
July
June
May
April
March
February
January


2020
December
November
October
September
August
July
June
May
April
March
February
January


2019
December
November
October
September
August
July
June
May
April
March
February
January


2018
December
November
October
September
August
July
June
May
April
March
February
January


2017
December
November
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
June
May
April
March
February
January


2015
December
November
October


Categories

All Episodes
Archives
Categories
Now displaying: Page 1
Jan 15, 2018

Your pricing determines so much in your business: your positioning, the number of clients you can take on, where your income will land for the year, and more.

 

One common mistake I see with entrepreneurs is greatly undercharging for their products or services or lowering their prices when things get hard. But neither of those things are the solution!

 

Today’s episode will help you navigate your pricing, sell to people who buy based on value instead of price, and position yourself as a premium brand.

 

 

2:56 “In every market there is going to be a segment of buyers that buy based on price and a segment of buyers that buy based on value. You have be sure that you are positioning yourself the right way to communicate and associate with the group that wants that value - not the buyer that wants the bottom dollar price.”

 

5:50 “Don’t do things in a vacuum. Ask your buyer. Ask your market. Communicate directly with them. Use keywords and phrases they use. Speak their language and use their knowledge and insights they shared with you to share with other people you are looking to connect and engage with.”

 

13:21 “Avoid those pitfalls of thinking that your sales problem can be solved with a lower price. Where you position yourself from a pricing standpoint is ultimately where you are positioning your brand. It is your credibility and authority of your brand.”

 

 

For more business tips and strategies, follow along with Kelly:

Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/

 

Website: https://kellyroachcoaching.com

 

Instagrams:

UE Revolution: https://www.instagram.com/uerevolution/

UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/

Kelly Roach: https://www.instagram.com/kellyroachofficial 

 

Twitter: https://twitter.com/kellyroachlive

0 Comments
Adding comments is not available at this time.