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Now displaying: September, 2023

957. Shorten The Sales Cycle Outside Of Launch 0

Sep 28, 2023

Kelly reveals the key to boosting sales between product launches - and why many businesses excel during launches but struggle to maintain sales momentum afterward.

It's crucial not to let leads go cold and shares strategies to seamlessly transition from launch to post-launch conversations. Discover practical tips for engaging leads, such as personalized follow-ups, valuable resources, and consistent communication. Kelly emphasizes the power of frequency in staying top-of-mind with prospects and shares a personal success story to illustrate its effectiveness. Learn a three-step formula for success: activity, making offers, and extending consultation invitations. Don't miss this episode if you're eager to supercharge your sales strategy and maintain warm leads, ensuring consistent business growth.

Also in this episode:

Maintain Engagement After Launch: It's crucial not to let the leads go cold. Continue the conversation with your audience even after the launch is over.
Transition Smoothly: Transition from an in-launch conversation to an out-of-launch conversation seamlessly.
Nurture Leads: Recognize that not all leads will buy during the initial launch. Some may need multiple interactions before making a purchase decision.
Frequency Shortens The Sales Cycle: To shorten the sales cycle, increase the frequency of your communication and touchpoints with prospects.
Offer Value: Between launches, provide value to your leads through various means such as sending physical resources, handwritten notes, podcast episodes, or referrals. Personalize your approach based on their interests and needs.
Make Offers And Extend Invitations: In addition to maintaining engagement and offering value, it's essential to make offers and invite prospects to consultations.

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This Podcast Is Produced, Engineered & Edited By: Simplified Impact

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956. Quick Cash Injections: 3 Strategies To Boost Your Sales This Week 0

Sep 25, 2023

Kelly reveals three powerful strategies to rapidly increase your revenue and explore the untapped potential within your existing audience.

Learn how to make consistent offers to current and past customers, upgrading and upselling valuable products or services. Discover the world of VIP experiences, such as VIP days, mastermind dinners, and specialty masterclasses, to attract a diverse range of customers and fulfill unmet needs. Embrace the importance of creating offers with built-in scarcity and urgency to encourage immediate action. Start making daily offers and witness your business thrive without the need for complex campaigns.

Also in this episode:

Tap Into Your Existing Audience: Remember that within your current audience, there are different types of people - VIPs, those who want to try before buying, and those in between. Recognize these unmet needs in your audience.
Leverage Upgrades And Add-Ons: Regularly make offers to your existing and past customers to maintain and deepen the relationship.
Create VIP Experiences: These can include mastermind dinners, VIP days, or small group VIP experiences. VIP offerings can cater to various segments of your market.
Offer Specialty Masterclasses: These can be valuable for both existing customers and prospects. Collect payments upfront and use it as a "try before you buy" opportunity.
Build Scarcity And Urgency: Limited slots, specific dates, and unavailability of recordings can create this urgency.
Track And Make Daily Offers: Consistent offers are essential to generating sales beyond launch events. Keep it simple, and don't overcomplicate with elaborate sales campaigns.

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This Podcast Is Produced, Engineered & Edited By: Simplified Impact

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955. Listening To Customers: It Is Crucial That You Ask Why They Didn’t Buy From You 0

Sep 21, 2023

Kelly shares a revealing story about listening to customers from her venture, the Virtual Business School, which aimed to disrupt traditional business education.

What emerged was a vital lesson in listening. Feedback from webinar attendees showed they craved guidance on social selling and lead generation, not the basics. This insight prompted a swift pivot to offer what the audience truly needed. Learn how to adapt offerings, fine-tune messaging, and transform hesitant leads into warm prospects. Discover the power of listening to supercharge your sales strategy.

Also in this episode:

Remain A Beginner: Embrace the mindset of staying a beginner even as you build mastery as a business owner and leader.
Don't Forget The Fundamentals: Continuously focus on the basics that made you successful in the first place.
Listen To Your Audience: When your audience provides feedback or signals that they want something different, pay attention.
Adapt To Audience Needs: If you discover that your audience has different needs than you initially assumed, be willing to pivot and adapt your products or services to meet those needs.
Improve Your Positioning: Sometimes, it's not about changing your offer but rather refining how you position it.
Leverage Feedback Conversations: Engaging in one-on-one conversations with potential customers who didn't buy can turn warm leads into satisfied customers.

Stay Connected With Kelly Roach:

Grab One Of Kelly's Roach's Bestselling Books:

This Podcast Is Produced, Engineered & Edited By: Simplified Impact

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954. Turning Great Teams Into Dream Teams: How To Overcome Team Building Frustrations For Success 0

Sep 18, 2023

Kelly delves into the critical conversation about great teams and creating your dream team as an entrepreneur. Discover how to achieve true freedom by building an autonomous, high-performing team capable of handling sales, marketing, and service, allowing you to be the visionary leader.

Kelly addresses common challenges entrepreneurs face when building teams, such as the "boomerang effect" and unrealistic expectations. She highlights the need for a shift in perspective as businesses grow, and CEOs must ensure their team's focus remains clear and consistent. Learn how to simplify your team's focus, set achievable metrics, and create a supportive environment for growth. If you've ever felt like firing everyone, this episode offers practical strategies to navigate these challenges on your journey to entrepreneurial success. Subscribe and review to access valuable insights for building your dream team.

Also in this episode:

The Importance Of A Winning Team: To achieve true freedom as an entrepreneur, you must build a winning autonomous dream team capable of handling sales, marketing, and operations, allowing you to focus on your role as a visionary leader.
Challenges In Team Building: Building a team can be frustrating and expensive, often leading to the "boomerang effect" where hiring decisions don't yield the expected results.
Assess Your Team And Environment: In times of hyper-growth, some individuals may not thrive, and you need to identify who can adapt and grow with the business.
Take Responsibility For Team Performance: As a leader, you must take responsibility for creating an environment where your team can thrive.
Simplify And Clarify Focus: Streamline your expectations for each role in your company.
Invest in Team Growth: Support your team's growth by offering clear career progression paths, providing onboarding processes, and setting them up for success in their roles.

Stay Connected With Kelly Roach:

Grab One Of Kelly's Roach's Bestselling Books:

This Podcast Is Produced, Engineered & Edited By: Simplified Impact

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953. Breaking Free From Stereotypes: Embracing Both Feminine Energy And Masculine Energy In Business 0

Sep 14, 2023

Kelly delves into the fascinating topic of why women sometimes struggle to fully embrace and showcase the hard work behind their success in addition to balancing their feminine energy with their masculine energy.

This episode is a reminder for women to own their ambition, trust their intuition, and find a harmonious balance between the energies that drive them toward both personal and professional success. Kelly passionately discusses the dynamics of feminine and masculine energies within us, how they play out in various aspects of life, and the importance of embracing both in our entrepreneurial journeys. She sheds light on the dangers of misrepresenting one's success and the consequences of buying into trends that undermine the value of structure and strategy in business. Kelly also highlights the significance of building a business that can operate independently, emphasizing that your personal brand is your most valuable asset.

Also in this episode:

Within each person, there are both masculine and feminine energies, and both have their place in different aspects of life and business.
Don't shy away from acknowledging the effort and strategy behind your success.
You may need to tap into strategic, masculine energy while also nurturing your feminine energy for personal life and relationships.
Systems, processes, and organization are crucial for sustainable success.
Your personal brand is more powerful and enduring than any business.
Choose those who have achieved what you aspire to achieve.

Stay Connected With Kelly Roach:

Grab One Of Kelly's Roach's Bestselling Books:

This Podcast Is Produced, Engineered & Edited By: Simplified Impact

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952. How To Increase Profits And Peace By Wildly Simplifying Your Business! 0

Sep 11, 2023

Today on the show, Kelly is diving into how to simplify your business by:

Leveraging the Pareto Principle
Reducing mental load
Focusing on your own leadership capabilities

So you can create predictable profits and peace in your business and personal life.

Register for the "Scale with Simplicity" launch https://kellyroachcoaching.com/scale-with-simplicity-workshop-registration-podcast

Stay Connected With Kelly Roach:

Grab One Of Kelly's Roach's Bestselling Books:

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951. Live Launch Trends, Conversion Events And Using Your Intuition 0

Sep 9, 2023

Episode Title: The Evolution Of Conversion Events: Making Business Easier With Innovative Tools

In this episode, Kelly and Krystal discuss:

The evolution of The Live Launch, and how it changed the online world dynamics.
How simplicity is STILL the key to rapid business growth.
Tools and strategies that have emerged in the market, aiding in optimizing the live launch process.
Balancing intuition and data-driven decisions in entrepreneurship.
A free masterclass to help you scale your business with simplicity.

Resources:

Register for the "Scale with Simplicity" launch https://kellyroachcoaching.com/scale-with-simplicity-workshop-registration-podcast

Stay Connected With Kelly Roach:

Grab One Of Kelly's Roach's Bestselling Books:

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950. Your Kairos Moment: Elevate Your Leadership With Kelly Roach 0

Sep 7, 2023

Over the past month and a half, Kelly has been exploring the concept of stepping into your Kairos moment – that precise time when you're called to elevate, and embrace the visionary leadership you're destined to put into the world.

In this episode, Kelly unveils the profound insights and invaluable mentorship she provides through Kairos. From her 12 years of experience in the business coaching space, she's learned that success in entrepreneurship is a mental game. It's about mastering self-leadership, mental resilience, and embracing challenges to truly step into your greatness. Don't miss this episode if you're ready to take your leadership and entrepreneurship journey to the next level. Whether you're just starting or looking to scale your business, Kairos could be the game-changer you've been waiting for.

Also in this episode:

Kairos is a year-long mentorship program designed to help you unlock your potential and become a visionary leader. It's the first step on your journey to building an empire.
Without mental resilience, even the best strategies won't yield the desired results.
Kairos participants meet every Thursday at 11 am Eastern for live sessions that cover meditation, goal-setting, vision casting, and mentorship from Kelly herself.
Focus on your inner growth, healing, manifestation, leadership, and more, ensuring you're not just successful but also fulfilled.
Master influence and become a force field that attracts opportunities and people to help you achieve your dreams.
Tap into your true self, aligning your vision and strategy, and making your dreams a reality.

Stay Connected With Kelly Roach:

Grab One Of Kelly's Roach's Bestselling Books:

This Podcast Is Produced, Engineered & Edited By: Simplified Impact

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949. The CEO Leadership Dilemma: Scaling Amidst Ideas, Feedback, And Micromanagement 0

Sep 5, 2023

Kelly continues with another episode in the Kairos leadership series, where we delve into the secrets of self-leadership, identity, beliefs, and habits that create champions in the world of business. If you're a business leader with aspirations to scale your company by multiple millions, and you're eager to understand the mental game that drives this success, you're in the right place.

We're focusing on the mental game behind building championship leaders. Many business owners know what to do from a tactical standpoint, but it's the thinking, beliefs, mindset, and habits that truly differentiate exceptional organizations. Join us on this journey of self-leadership and business mastery. By understanding the mental game behind success and implementing these key takeaways, you'll be better equipped to lead your business to new heights.

Also in this episode:

Learn to discern when and how to present new ideas to avoid overwhelming your team.
Be selective about what you address in order to prevent overwhelming your team and maintain focus on essential tasks.
Encourage critical thinking, creativity, and independent problem-solving.
To achieve scale, duplicate and multiply outside of yourself.
Recognize that your beliefs, behaviors, actions, and habits are the keys to catalyzing your business's growth.
Upcoming Live Experience: Don't miss the upcoming live experience in September. It's a valuable opportunity to dive deeper into these strategies and take your leadership to the next level. Simply DM me the word "Kairos" on Instagram for an invitation.

Stay Connected With Kelly Roach:

Grab One Of Kelly's Roach's Bestselling Books:

This Podcast Is Produced, Engineered & Edited By: Simplified Impact

Download this Episode