In this episode of The Kelly Roach Show, Kelly talks about the importance of setting high standards and not basing goals on other people's expectations. She shares how her mentor, Dave, encouraged her to dream big and start her own business. Kelly emphasizes the need to set a new standard, shatter ceilings, and disrupt the status quo. She encourages listeners to ask themselves where they need to show up better and use their gifts in a greater capacity.
Also in this episode:
Set goals based on your own standards, not industry averages or other people's expectations.
Don't settle for the status quo; aim to shatter ceilings and disrupt the norm.
Show up better for yourself and the people counting on you.
Use your gifts in a greater capacity and make a difference in the world
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In this episode of The Kelly Roach Show, Kelly is joined by Darnyelle Jervey Harmon to discuss her book, "Move to Millions." Darnyelle is a business leader, bestselling author, and a person of God. She shares her inspiring story of overcoming barriers and achieving success in the business world.
This episode also highlights Darnyelle’s practical strategies for achieving financial and spiritual abundance. The strategy of surrender involves creating a plan, doing your best, and leaving the results up to God.
Also in this episode:
Get a copy of Darnyelle's new book HERE! https://movetomillionsbook.com/
Connect with Darnyelle HERE: https://www.instagram.com/darnyellejerveyharmon/Connected With Kelly Roach:
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In this episode of The Kelly Roach Show, Kelly discusses the future of online business and the role of artificial intelligence (AI). She shares the potential pros and cons of using AI and her perspective on leveraging human connection and intuition in business.
Kelly emphasizes the importance of maintaining the human element in business and the need to protect and expand our consciousness. She also cautions against relying too heavily on AI and highlights the value of slow and steady adaptation.
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In this episode of The Kelly Roach Show, Kelly dives deep into the fallacy of seeking relief in simplicity. She discusses the importance of making adjustments, breaking free from stagnation, and embracing the one thing that can change everything: building a multimillion-dollar referral pipeline.
Don't settle for mediocrity, take action, and watch your business soar to new heights. It's time to unleash your potential and create a lasting legacy.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
In this episode of The Kelly Roach Show, Kelly discusses the importance of planning and preparing for a record-breaking 2024. She emphasizes the need to update strategies to match the changing buying habits of customers and shares success stories from her clients.
Kelly focuses on the concept of the "who for the how" and explains how a healthy weekly sales breakdown can drive growth in a company. She highlights the five core categories of revenue production: new prospects, upsells, renewals, referrals, and reactivations. She emphasizes the significance of renewals and referrals in scaling a business and provides insights on how to incentivize and capitalize on these categories. She concludes by encouraging listeners to implement a system for each category and offers resources for building a referral marketing program.
Also in this episode:
The buying cycle has lengthened, and businesses need to update their strategies to match the changing habits of customers.
A healthy weekly sales breakdown includes new prospects, upsells, renewals, referrals, and reactivations.
Renewals are a crucial aspect of growth and should be a focus for businesses to achieve sustainable scale.
Referral marketing is a powerful and sustainable way to multiply and duplicate monthly sales.
Reactivations provide income-earning opportunities and uncapped income for all departments in a company.
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In this episode of The Kelly Roach Show, Kelly discusses the dangers of obsessing over the wrong things in business and the importance of focusing on high-impact activities. She emphasizes the need for precision and execution in time blocking and highlights the significance of relationships in driving business growth.
Kelly introduces the Advanced Innovation Society, a global network of leaders focused on building real relationships and collaborating to innovate and succeed in business. She encourages listeners to prioritize relationships and take control of their mental game to achieve success.
Also in this episode:
Obsessing over the wrong things can hinder business growth.
Spending at least one hour a day on high-impact activities is crucial for success.
Relationships with team members, warm leads, and strategic partners are essential for driving business growth.
Speed to execution is vital for achieving desired results.
The Advanced Innovation Society offers a platform for building real relationships and driving business growth.
Click this link if you want to learn more about The Advance Innovation Society and book a call. https://theadvancesociety.com/
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
In this episode of The Kelly Roach Show, Kelly discusses the importance of targeting affluent buyers and how to sell to them effectively. She emphasizes the power of referral marketing and explains that affluent buyers are more likely to make a purchase based on a trusted recommendation.
Kelly also highlights the benefits of referral marketing, such as higher customer lifetime value and lower churn rate. She introduces the Advanced Innovation Society, a membership program that provides training and resources for building a multimillion-dollar referral marketing system. Kelly encourages entrepreneurs to focus on referral marketing and live launching as their top strategies for growth in 2024.
Also in this episode:
Affluent buyers are more protective of their time than their money.
Affluent buyers make purchasing decisions based on trusted recommendations.
Referral marketing is crucial for generating consistent and high-quality leads.
The Advanced Innovation Society offers training and resources for building a multimillion-dollar referral marketing system.
Focusing on referral marketing and live launching can lead to predictable and consistent revenue.
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In this episode of The Kelly Roach Show, Kelly discusses the importance of building an army of referral partners to sell for your business. Referral-based companies tend to grow 86% more over a two-year period than companies that do not have a strong referral program.
Referrals are more reliable and consistent than other marketing strategies, making them a valuable asset for any business. Kelly shares three ways to build an army of referral partners: employing your own customers as ambassadors, leveraging your customers' networks, and participating in strategic collaboration networks. These strategies can help entrepreneurs work less and earn more by increasing the efficiency of their sales activities.
If you want to learn how to grow your business using referral marketing, this episode is for you.
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In this episode of The Kelly Roach Show, Kelly discusses how to transition referral marketing from being sporadic and unpredictable to becoming a consistent and significant income stream. She emphasizes the importance of consistency and frequency in referral marketing and highlights the power of customer results in driving referrals.
Kelly also emphasizes the need for someone to own the referral marketing program and outlines the steps to set up a successful referral marketing system. She stresses the importance of nurturing and tracking referrals, as well as reintroducing the program regularly to keep it at the forefront of customers' minds.
Also in this episode:
Consistency and frequency are crucial in referral marketing to create a consistent and significant income stream.
Obsessing over customer results is key to generating referrals and creating an exceptional customer experience.
Assigning ownership of the referral marketing program and setting deliverables is essential for its success.
Implementing a system to nurture and close referrals is crucial for maximizing the potential of referral marketing.
Regularly reintroducing the referral marketing program helps keep it top of mind for customers and drives ongoing referrals.
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In this episode of The Kelly Roach Show, Kelly uncovers five strategies to reduce friction and make your business more referable. With a focus on simplicity and clarity, these strategies are designed not only to boost referrals but increase overall sales by improving how you connect with your audience and partners.
There is unbelievable power behind a singular, clear result that your business delivers, and Kelly urges entrepreneurs to communicate this consistently across all platforms. This clarity is what turns casual customers into active referrers. The episode goes deep into the practical steps of crafting a compelling message that your clients and partners can easily share, eliminating confusion and indecision that will tank your referable potential.
Also in this episode:
Having one-page templates that outline your key results and ideal customer avatar
Streamlining your referral process so that it's effortless for busy prospects
Incentivizing referrals through a thoughtful and appealing rewards system
Asset development for making your business easily deferrable through social media content and branding up-to-date and engaging
Register for the LIVE Advance Experience November 7-10: https://bit.ly/novadvorg
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In this episode of The Kelly Roach Show, Kelly shares essential strategies for kickstarting your sales growth as we close out the year and look to 2024. Pulling from over a decade of entrepreneurial experience, Kelly talks about her approach to adopting new technologies and strategies with caution, focusing instead on what has been proven to work time and time again.
If you ask Kelly, “The grass is always greener where you water it," proving the importance of focus and attention in growing your business's financial success. She discusses the concept of opportunity cost and the vital role it plays for CEOs and company presidents in decision-making, pushing for a concentration on timeless, adaptable strategies that ensure efficiency and effectiveness in sales WITHOUT compromising personal well-being or family time.
Also in this episode:
The significance of focusing on strategies that aren’t only effective but sustainable long-term
Two strategies to scale your business into 8 figures: Live Launch and Referral Marketing
Debunking myths and misconceptions of timeless and stable referral marketing
The impact of referral marketing and its advantage over chasing new, untested methods
Why you need to prioritize foundational, profitable approaches as we move into 2024
Register for the LIVE Advance Experience November 7-10:
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In this episode of The Kelly Roach Show, Kelly discusses how to find purpose, drive, and passion to keep growing financially when you’re unsure of how to use the money you’re accumulating with your business. She also explores insights on managing money, overcoming fears, and embracing the transformative journey of wealth creation. She suggests that the motivation to grow one's business should be rooted in the desire to make a positive impact rather than the pursuit of material possessions.
Kelly emphasizes the importance of readiness in managing finances, especially when wealth accumulates rapidly. She challenges the conventional notion that you must know exactly how you’ll spend money in advance to make it and argues that as you grow and evolve, your desires and priorities change, and therefore, it is more important to focus on being prepared to manage your money effectively.
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In this episode of The Kelly Roach Show, Kelly discusses the importance of visibility in achieving business and personal growth success. She emphasizes that many business owners need to work on their strategies by not getting caught in perfectionism, which hinders their progress. The power of advertising creates familiarity and builds trust in audiences.
In an age of AI-generated content, authenticity, and human connection are becoming even more valuable. Your income is directly tied to your impact, and committing to the right level of visibility is crucial to achieving your dreams. In this episode, Kelly encourages viewers to take control of their visibility, highlighting the potential for significant returns on the investment in branding traffic. Visibility is the linchpin for reaching your goals and aspirations.
Also in this episode:
Simplifying business growth through visibility.
Leveraging time and money through advertising for business growth.
The importance of visibility and human connection in business growth.
The power of visibility in branding and achieving success.
The importance of visibility for achieving business goals.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
Kelly addresses how to stop spending money and the four hidden ways your business may be losing money.
Inflation is on the rise, but price increases can be tricky. We explore when and how to adjust pricing or find alternative solutions. Learn how team time can be misused and how conducting a time audit can boost productivity. Discover the untapped potential within your existing leads and customer base and how nurturing relationships can create sustained growth. Small tweaks and innovative thinking can significantly enhance your bottom line. Tune in and start plugging those profit-draining holes today.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
Kelly challenges the conventional wisdom of minimal owner's draw and compensation for tax purposes.
She urges entrepreneurs to pay themselves a salary that covers their needs, savings, and desired lifestyle, emphasizing the link between financial security and mental health. Kelly uncovers the pitfalls of underpaying yourself, from jeopardizing your family's well-being during tough times to diminishing your negotiating power when selling your business and how it’s important to accurately represent your company's true profits to potential buyers.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
Kelly explains how aligning with the cultural patterns, beliefs, and ideas of your era can boost your offerings' relevance, resulting in higher conversions.
Understanding your market's position on the market maturity model is crucial, as it guides your strategy. Kelly underscores the shift in sales strategies to cater to evolving buyer mentalities, focusing on reactivations, upsells, referrals, and more within your existing customer base. She encourages you to tap into the Zeitgeist of your market by engaging with your ideal clients and customers to grasp their current mindset. Lastly, she emphasizes the importance of self-leadership during these unprecedented times.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
Kelly discusses her best life hacks for a richer, more intentional life.
Discover the power of intentional family priorities, like reserving weekends for quality time and self-care. From how starting Saturdays with massages sets the perfect weekend tone to theme days for work, or daily meditation, Kelly lays out all of her daily life tricks and emphasizes how outsourcing tasks reclaim time in order to focus on what truly matters.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
Kelly reveals the essential elements in how to overcome adversity and build a champion's mindset in faith-driven businesses, emphasizing the emotional toll that scaling can take.
Hate, litigation, and betrayal often hinder entrepreneurs on their path to success. She shares insights on handling emotional struggles that can derail business growth. Kelly's stories highlight the need for mental resilience as you navigate the complexities of entrepreneurship in 2023. Discover how to differentiate constructive feedback from negativity, maintain humility, and seek divine guidance in your journey. Let Kelly inspire you to shatter the glass ceiling and become the visionary leader you're destined to be.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
Kelly delves into the mental game behind creating champion business leaders and addresses a common issue: creating organizational chaos in your own company.
Avoid sharing every idea in real-time, as it overwhelms your team. Don't give real-time feedback on everything, as it hampers performance. Lastly, cultivate autonomy instead of micromanaging to stop being the bottleneck in your business. Unlock your business's potential, message "Kairos," and mark your calendar for our live experience.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
As the world continues to change, it's becoming more and more important to build your business on a foundation of innovation. Today, on the Kelly Roach Show, I am breaking down:
The Underestimation of Innovation
The Need for Innovation
How Innovation Saves Businesses
Top 5 Ways to Innovate to Elevate in Business:
Links mentioned in today's episode:
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Kelly reveals the key to boosting sales between product launches - and why many businesses excel during launches but struggle to maintain sales momentum afterward.
It's crucial not to let leads go cold and shares strategies to seamlessly transition from launch to post-launch conversations. Discover practical tips for engaging leads, such as personalized follow-ups, valuable resources, and consistent communication. Kelly emphasizes the power of frequency in staying top-of-mind with prospects and shares a personal success story to illustrate its effectiveness. Learn a three-step formula for success: activity, making offers, and extending consultation invitations. Don't miss this episode if you're eager to supercharge your sales strategy and maintain warm leads, ensuring consistent business growth.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
Kelly reveals three powerful strategies to rapidly increase your revenue and explore the untapped potential within your existing audience.
Learn how to make consistent offers to current and past customers, upgrading and upselling valuable products or services. Discover the world of VIP experiences, such as VIP days, mastermind dinners, and specialty masterclasses, to attract a diverse range of customers and fulfill unmet needs. Embrace the importance of creating offers with built-in scarcity and urgency to encourage immediate action. Start making daily offers and witness your business thrive without the need for complex campaigns.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
Kelly shares a revealing story about listening to customers from her venture, the Virtual Business School, which aimed to disrupt traditional business education.
What emerged was a vital lesson in listening. Feedback from webinar attendees showed they craved guidance on social selling and lead generation, not the basics. This insight prompted a swift pivot to offer what the audience truly needed. Learn how to adapt offerings, fine-tune messaging, and transform hesitant leads into warm prospects. Discover the power of listening to supercharge your sales strategy.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
Kelly delves into the critical conversation about great teams and creating your dream team as an entrepreneur. Discover how to achieve true freedom by building an autonomous, high-performing team capable of handling sales, marketing, and service, allowing you to be the visionary leader.
Kelly addresses common challenges entrepreneurs face when building teams, such as the "boomerang effect" and unrealistic expectations. She highlights the need for a shift in perspective as businesses grow, and CEOs must ensure their team's focus remains clear and consistent. Learn how to simplify your team's focus, set achievable metrics, and create a supportive environment for growth. If you've ever felt like firing everyone, this episode offers practical strategies to navigate these challenges on your journey to entrepreneurial success. Subscribe and review to access valuable insights for building your dream team.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact
Kelly delves into the fascinating topic of why women sometimes struggle to fully embrace and showcase the hard work behind their success in addition to balancing their feminine energy with their masculine energy.
This episode is a reminder for women to own their ambition, trust their intuition, and find a harmonious balance between the energies that drive them toward both personal and professional success. Kelly passionately discusses the dynamics of feminine and masculine energies within us, how they play out in various aspects of life, and the importance of embracing both in our entrepreneurial journeys. She sheds light on the dangers of misrepresenting one's success and the consequences of buying into trends that undermine the value of structure and strategy in business. Kelly also highlights the significance of building a business that can operate independently, emphasizing that your personal brand is your most valuable asset.
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This Podcast Is Produced, Engineered & Edited By: Simplified Impact