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The Kelly Roach Show

Looking for mentorship from someone who has a track record of business success? Want to learn how to build a 1% lifestyle and develop the mindset of a champion? Are you a business leader looking to 10x your results so you can build your dream life? If you are unwilling to settle for the status quo, and looking for real, honest, business, leadership, and mindset conversations... look no further. Tune in each week to learn from Kelly Roach, a former Fortune 500 executive, and NFL cheerleader turned 8-figure CEO. Kelly built her company to over 7 figures WHILE working as a senior VP in her corporate job, then in less than 18 months went from 7 to 8 figures. For the past 10 years, she's disrupted the coaching space, published best-selling books, won The Inc 5000 award (and several other major awards), built this top-ranked podcast, and helped 100s of entrepreneurs create their dream lives, all while being a present wife and mom. In each episode, Kelly shares the truth about what it takes to win in business and life. No fluff. No nonsense. Just the real deal truth behind what's required to achieve 1% success. It's time for a NEW ERA of business leadership. It's time to innovate, disrupt, and reinvent. If you are ready to elevate, subscribe now!
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Now displaying: Page 1
Sep 28, 2016

Today’s guest episode of USR features content marketing expert Joe Pulizzi!  Joe is the founder of The Content Marketing Institute, the leading organization in education and training for content marketing which also hosts the largest in person content marketing event in the world.  

 

Joe is the winner of the 2014 Cauldwell Lifetime Achievement Award, and has just released his fourth book: Content Inc.  Recently his third book, Epic Content Marketing, was named one of the 5 must read business books of the year by Fortune Magazine.  If you ever see Joe in person he will almost definitely be wearing ORANGE.  However throughout this episode, you will learn he is so much more than just a man in color.

 

In Episode 123, you will learn…

  • How delivering content to a specific niche of people can help increase your overall audience
  • The three steps to create a content marketing/editorial mission statement you can feel proud of and actually stick to
  • How to finally create ultimate freedom in your business

 

Ask yourself: who are you targeting?  Every time you create content, picture them in your mind because you are writing to them.  Then what are you going to deliver and what is the outcome for your audience?  Joe teaches how to put yourself in the position where after you publish content, there are people excitedly waiting to hear from you and buy your stuff.  With these tips he shares, you can ultimately take control over both the content you share and how you leverage your audience through a niche you are passionate about.

 

Mentioned in this episode:

-How to Cook That with Ann Reardon (example of content tilt) https://www.howtocookthat.net/public_html/

 

-The Orange Effect Foundation: http://www.theorangeeffect.org/

 

-Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses on Amazon: https://www.amazon.com/Content-Inc-Entrepreneurs-Successful-Businesses/dp/125958965X  

Visit www.content/inc.com for a free chapter of the book!

 

www.Contentmarketingworld.com  

 

Connect with Joe:

www.joepulizzi.com

www.facebook.com/joe.pulizzi

www.twitter.com/joepulizzi

 

For more business tips and strategies, follow along with Kelly:

Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/

 

Website: https://kellyroachcoaching.com

 

Instagrams:

UE Revolution: https://www.instagram.com/uerevolution/

UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/

Kelly Roach: https://www.instagram.com/kellyroachofficial 

 

Twitter: https://twitter.com/kellyroachlive

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